The Facts:

• Facebook has over 600 million users and growing
• Twitter is the hottest place to be for a wide demographic
• Linkedin is the Internet’s talent pool
• Google+ is making a strong push and influencing search at the same time

These facts alone confirm the power of social media. The idea of social media is to get content to spread virally and by word of mouth. Making bookmarking sites easier and then spreading that information across a social network provides an effective marketing medium for businesses of all sizes. The benefits of using social media are an increased customer base, the ability to communicate with current customers, and have customers share their experiences with each other.

Contact SMI today to learn how your organization can leverage the power of social media.